FLOOR PLANS

Image of a floor plan

DID YOU KNOW?

Real estate websites have an average of 20,000,000 views per month on floor plans alone. According to Zillow, floor plans are the 2nd most important feature on a listing.

EXAMPLES OF OUR WORK

FACTS ABOUT FLOOR PLANS

  • According to Zillow, floor plans are the 2nd most important feature on a listing. As a result, this correlates highly with capturing potential leads.
  • 1 in 10 buyers said that they would never arrange to view a property if they had not seen a floor plan first. In other words, you want to order a floor plan (source: Rightmove.com).
  • 1 in 5 possible buyers would ignore a listing that does not contain a floor plan (source: Rightmove.com).
  • Adding a floor plan to a real estate listing can increase click-throughs from buyers by 52%. In addition, to your other marketing efforts, floor plans are necessary (source: Rightmove.com).
  • With more than 90% of home buyers searching online for properties, floor plans and virtual tours rank highest as the “very useful” features, according to a National Association of REALTORS® survey.
  • Floor plans are opened 7.5 times more often than maps on realestate.com.au.
  • When asked about what they consider when hiring a real estate agent an astounding 42% revealed they would not hire a professional that didn’t offer a floor plan (source: Rightmove.com).
  • 93% of buyers say they are more likely to spend time looking at a property with a floor plan
  • 81% of sellers think a floor plan will help sell their home faster
  • Including a floor plan in the marketing campaign has been proven to reduce time on the market by up to 50%